221 Wellington Crescent was marketed as a "splendid examples of modern architecture" ... and "This splendid example of modern architecture Is indeed a return to elegance" Situated on Wellington Crescent on the Assinlboine River only a few minutes from city centre, this outstanding apartment House is now available for occupancy^ Designed with the requirements of the most discerning tenant in mind ... one of the most magnificent views In the City of Winnipeg."
A 1967 research project undertaken by the Planning Research Center at the Faculty of Architecture, The University of Manitoba, sponsored by Central Mortgage and Housing Corporation says of the building: "This most recent apartment tower gives preponderance to the car in terms of both approaches and river relationship. At the front entrance to garage crowds with driveway to lobby, whereas the pedestrians are delegated to an awkward underplayed path. On the opposite side a crude service and garage structure and complete clearance of trees disfigure the river bank and separate it from the tenants. Here as elsewhere designers were concerned with fulfilling a maximum use program and not achieving harmony between location, size of lot and residential purposes.